diff --git a/README.md b/README.md
index a4429b7..42b7093 100644
--- a/README.md
+++ b/README.md
@@ -45,12 +45,12 @@ See `examples` for more usage patterns!
 
 ### Supported Tags
 
-| Tag                      | Usage                                                                                     |
-| ------------------------ | ----------------------------------------------------------------------------------------- |
-| `[b]bold[/b]`            | Bold text                                                                                 |
-| `[i]italic[/i]`          | Italic text                                                                               |
-| `[c=#ff00ff]colored[/c]` | Colored text                                                                              |
-| `[m=foo]test[/m]`        | Add a marker component to the `Text` "test", registered via `BbcodeSettings::with_marker` |
+- `b`: \[b]**bold**\[/b] text
+- `i`: \[i]*italic*\[/i] text
+- `c`: \[c=\#ff0000]<span style="color: red">colored</span>\[/c] text
+  - Register named colors via `ResMut<ColorMap>` and use the names instead of hex values
+- `m`: \[m=foo]text with marker component\[/m]
+  - Register marker components via `BbcodeSettings::with_marker` and use them to update text dynamically
 
 ## License
 
diff --git a/examples/dynamic.rs b/examples/dynamic.rs
index 492496f..6326847 100644
--- a/examples/dynamic.rs
+++ b/examples/dynamic.rs
@@ -1,9 +1,13 @@
 //! This example demonstrates how parts of the text can be efficiently updated dynamically.
-//! To do this, we use the special `[m]` tag, which allows us to assign a marker component to the contained text.
-//! We can then query for the marker component as usual and apply our edits.
+//!
+//! - To update the text content, we use the `[m]` tag.
+//!   It allows us to assign a marker component to the contained text,
+//!   which we can then update using queries as usual.
+//! - To update the text color, we use the `[c]` tag with named colors.
+//!   We simply update the color for the given name and it updates everywhere.
 
 use bevy::prelude::*;
-use bevy_mod_bbcode::{BbcodeBundle, BbcodePlugin, BbcodeSettings};
+use bevy_mod_bbcode::{BbcodeBundle, BbcodePlugin, BbcodeSettings, ColorMap};
 
 #[derive(Component, Clone)]
 struct TimeMarker;
@@ -12,7 +16,7 @@ fn main() {
     App::new()
         .add_plugins((DefaultPlugins, BbcodePlugin::new().with_fonts("fonts")))
         .add_systems(Startup, setup)
-        .add_systems(Update, update)
+        .add_systems(Update, (update_text, update_color))
         .run();
 }
 
@@ -20,16 +24,22 @@ fn setup(mut commands: Commands) {
     commands.spawn(Camera2dBundle::default());
 
     commands.spawn(BbcodeBundle::from_content(
-        "Time passed: [m=time]0.0[/m] s",
+        "Time passed: [m=time]0.0[/m] s with [c=rainbow]rainbow[/c]",
         BbcodeSettings::new("Fira Sans", 40., Color::WHITE)
             // Register the marker component for the `m=time` tag
             .with_marker("time", TimeMarker),
     ));
 }
 
-fn update(time: Res<Time>, mut query: Query<&mut Text, With<TimeMarker>>) {
+fn update_text(time: Res<Time>, mut query: Query<&mut Text, With<TimeMarker>>) {
     for mut text in query.iter_mut() {
         // We can directly query for the `Text` component and update it, without the BBCode being parsed again
         text.sections[0].value = format!("{:.0}", time.elapsed_seconds());
     }
 }
+
+fn update_color(time: Res<Time>, mut color_map: ResMut<ColorMap>) {
+    let hue = (time.elapsed_seconds() * 20.) % 360.;
+    // Updating a value in the color map will update that color wherever the same name is used!
+    color_map.insert("rainbow", Hsva::hsv(hue, 1., 1.));
+}
diff --git a/src/bevy/bbcode.rs b/src/bevy/bbcode.rs
index 27b6f26..bdd7977 100644
--- a/src/bevy/bbcode.rs
+++ b/src/bevy/bbcode.rs
@@ -2,6 +2,8 @@ use std::sync::Arc;
 
 use bevy::{ecs::system::EntityCommands, prelude::*, ui::FocusPolicy, utils::HashMap};
 
+use super::color::BbCodeColor;
+
 #[derive(Debug, Clone, Component, Default)]
 
 pub struct Bbcode {
@@ -20,17 +22,21 @@ pub(crate) struct Modifiers {
 pub struct BbcodeSettings {
     pub font_family: String,
     pub font_size: f32,
-    pub color: Color,
+    pub color: BbCodeColor,
 
     pub(crate) modifiers: Modifiers,
 }
 
 impl BbcodeSettings {
-    pub fn new<F: Into<String>>(font_family: F, font_size: f32, color: Color) -> Self {
+    pub fn new<F: Into<String>, C: Into<BbCodeColor>>(
+        font_family: F,
+        font_size: f32,
+        color: C,
+    ) -> Self {
         Self {
             font_family: font_family.into(),
             font_size,
-            color,
+            color: color.into(),
             modifiers: Default::default(),
         }
     }
diff --git a/src/bevy/color.rs b/src/bevy/color.rs
new file mode 100644
index 0000000..661614b
--- /dev/null
+++ b/src/bevy/color.rs
@@ -0,0 +1,119 @@
+use bevy::{
+    prelude::*,
+    utils::{HashMap, HashSet},
+};
+
+pub struct ColorPlugin;
+
+impl Plugin for ColorPlugin {
+    fn build(&self, app: &mut App) {
+        app.init_resource::<ColorMap>()
+            .add_systems(Update, update_colors);
+    }
+}
+
+#[derive(Debug, Clone)]
+pub enum BbCodeColor {
+    Named(String),
+    Static(Color),
+}
+
+impl BbCodeColor {
+    pub fn to_color(&self, color_map: &ColorMap) -> Option<Color> {
+        match self {
+            Self::Static(color) => Some(*color),
+            Self::Named(name) => color_map.get(name),
+        }
+    }
+}
+
+impl From<Color> for BbCodeColor {
+    fn from(value: Color) -> Self {
+        Self::Static(value)
+    }
+}
+
+impl From<String> for BbCodeColor {
+    fn from(value: String) -> Self {
+        Self::Named(value)
+    }
+}
+
+#[derive(Debug, Resource, Default)]
+pub struct ColorMap {
+    /// The map from name to color.
+    map: HashMap<String, Color>,
+
+    /// Internal tracker for names where the corresponding color has been updated.
+    ///
+    /// Used to only update what's needed.
+    was_updated: HashSet<String>,
+}
+
+impl ColorMap {
+    /// Insert (add or update) a new named color.
+    ///
+    /// Returns `&mut self` for chaining.
+    pub fn insert<N, C>(&mut self, name: N, color: C) -> &mut Self
+    where
+        N: Into<String>,
+        C: Into<Color>,
+    {
+        let name = name.into();
+        self.map.insert(name.clone(), color.into());
+        self.was_updated.insert(name);
+        self
+    }
+
+    /// Get the color for the given name.
+    pub fn get(&self, name: &str) -> Option<Color> {
+        self.map.get(name).copied()
+    }
+
+    /// Determine if any color has been updated.
+    pub(crate) fn has_update(&self) -> bool {
+        !self.was_updated.is_empty()
+    }
+
+    /// Determine if the color with the given name has been updated, and if yes to which value.
+    ///
+    /// You should probably call [`ColorMap::clear_was_updated`] at some point afterwards.
+    pub(crate) fn get_update(&self, name: &str) -> Option<Color> {
+        if self.was_updated.contains(name) {
+            self.map.get(name).copied()
+        } else {
+            None
+        }
+    }
+
+    /// Clear the tracker for the color names which had their values updated.
+    pub(crate) fn clear_was_updated(&mut self) {
+        self.was_updated.clear();
+    }
+}
+
+/// Tracker for text that's colored via named BBCode components.
+#[derive(Debug, Component)]
+pub struct BbCodeColored {
+    pub name: String,
+}
+
+/// Update all colors whose name has changed.
+fn update_colors(
+    mut color_map: ResMut<ColorMap>,
+    mut colored_text_query: Query<(&BbCodeColored, &mut Text)>,
+) {
+    if !color_map.is_changed() || !color_map.has_update() {
+        return;
+    }
+
+    for (colored, mut text) in colored_text_query.iter_mut() {
+        if let Some(color) = color_map.get_update(&colored.name) {
+            for section in &mut text.sections {
+                section.style.color = color;
+            }
+        }
+    }
+
+    color_map.clear_was_updated();
+}
diff --git a/src/bevy/conversion.rs b/src/bevy/conversion.rs
index 4741ae8..eaba0f7 100644
--- a/src/bevy/conversion.rs
+++ b/src/bevy/conversion.rs
@@ -6,7 +6,9 @@ use crate::bbcode::{parser::parse_bbcode, BbcodeNode, BbcodeTag};
 
 use super::{
     bbcode::{Bbcode, BbcodeSettings},
+    color::{BbCodeColor, BbCodeColored},
     font::FontRegistry,
+    ColorMap,
 };
 
 #[derive(Debug, Clone)]
@@ -16,7 +18,7 @@ struct BbcodeContext {
     /// Whether the text should be written *italic*.
     is_italic: bool,
     /// The color of the text.
-    color: Color,
+    color: BbCodeColor,
 
     /// Marker components to apply to the spawned `Text`s.
     markers: Vec<String>,
@@ -37,13 +39,16 @@ impl BbcodeContext {
             "c" | "color" => {
                 if let Some(color) = tag.simple_param() {
                     if let Ok(color) = Srgba::hex(color.trim()) {
+                        let color: Color = color.into();
                         Self {
                             color: color.into(),
                             ..self.clone()
                         }
                     } else {
-                        warn!("Invalid bbcode color {color}");
-                        self.clone()
+                        Self {
+                            color: color.clone().into(),
+                            ..self.clone()
+                        }
                     }
                 } else {
                     warn!("Missing bbcode color on [{}] tag", tag.name());
@@ -73,6 +78,7 @@ pub fn convert_bbcode(
     mut commands: Commands,
     bbcode_query: Query<(Entity, Ref<Bbcode>, Ref<BbcodeSettings>)>,
     font_registry: Res<FontRegistry>,
+    color_map: Res<ColorMap>,
 ) {
     for (entity, bbcode, settings) in bbcode_query.iter() {
         if !bbcode.is_changed() && !settings.is_changed() && !font_registry.is_changed() {
@@ -99,12 +105,13 @@ pub fn convert_bbcode(
             BbcodeContext {
                 is_bold: false,
                 is_italic: false,
-                color: settings.color,
+                color: settings.color.clone(),
                 markers: Vec::new(),
             },
             &settings,
             &nodes,
             font_registry.as_ref(),
+            color_map.as_ref(),
         )
     }
 }
@@ -115,6 +122,7 @@ fn construct_recursively(
     settings: &BbcodeSettings,
     nodes: &Vec<Arc<BbcodeNode>>,
     font_registry: &FontRegistry,
+    color_map: &ColorMap,
 ) {
     for node in nodes {
         match **node {
@@ -141,10 +149,15 @@ fn construct_recursively(
                         TextStyle {
                             font,
                             font_size: settings.font_size,
-                            color: context.color,
+                            color: context.color.to_color(color_map).unwrap_or(Color::WHITE),
                         },
                     ));
 
+                    // Track named colors for efficient update
+                    if let BbCodeColor::Named(name) = &context.color {
+                        text_commands.insert(BbCodeColored { name: name.clone() });
+                    }
+
                     // Apply marker components
                     for marker in &context.markers {
                         if let Some(modifier) = settings.modifiers.modifier_map.get(marker) {
@@ -160,6 +173,7 @@ fn construct_recursively(
                 settings,
                 tag.children(),
                 font_registry,
+                color_map,
             ),
         }
     }
diff --git a/src/bevy/mod.rs b/src/bevy/mod.rs
index 99fcfbc..9ef0fa6 100644
--- a/src/bevy/mod.rs
+++ b/src/bevy/mod.rs
@@ -1,8 +1,10 @@
 pub(crate) mod bbcode;
+pub(crate) mod color;
 pub(crate) mod conversion;
 pub(crate) mod font;
 pub(crate) mod plugin;
 
 pub use bbcode::{Bbcode, BbcodeBundle, BbcodeSettings};
+pub use color::ColorMap;
 pub use font::*;
 pub use plugin::BbcodePlugin;
diff --git a/src/bevy/plugin.rs b/src/bevy/plugin.rs
index e7da9f1..45c3f05 100644
--- a/src/bevy/plugin.rs
+++ b/src/bevy/plugin.rs
@@ -3,7 +3,7 @@ use bevy::{
     prelude::*,
 };
 
-use super::{conversion::convert_bbcode, font::FontPlugin};
+use super::{color::ColorPlugin, conversion::convert_bbcode, font::FontPlugin};
 
 #[derive(Debug, Default)]
 pub struct BbcodePlugin {
@@ -31,7 +31,7 @@ impl BbcodePlugin {
 
 impl Plugin for BbcodePlugin {
     fn build(&self, app: &mut App) {
-        app.add_plugins(FontPlugin)
+        app.add_plugins((FontPlugin, ColorPlugin))
             .add_systems(Update, convert_bbcode);
 
         let asset_server = app.world().resource::<AssetServer>();